Clemenger BBDO has issued an industry-wide invitation to the Wellington launch of Promoting Prosperity – the Art of Early New Zealand Advertising, a lavish 440-page hard-cover book that features 880 of the most beautiful NZ ad images ever created.
The launch of Peter Alsop’s & Gary Stewart’s book (which featured in a multi-page full-colour spread in the May edition of AdMedia) will be held at the Royal Port Nicholson Yacht Club at 103 Oriental Pde, on Tuesday 22 October (at 5.30pm).
The only independent NZ agency to make the cut, it’s a finalist in the Promotional Marketing Agency of the Year category.
Meanwhile, Belowtheline and Ponsonby-based digital agency Satellite Media have launched an app that brings the Anchor Cow and other Fonterra products to life in supermarkets using augmented reality.
Universal Music Publishing’s production library, UPPM, has forged a partnership with Toronto-based audio workflow tools provider to create UPPM U-Drive, a groundbreaking, custom-made, searchable, production music hard drive.
Rumours are circulating about a pitch for BMW. The incumbent, DraftFCB, is said to be in the frame, but the other pitchers were unknown at press time. DDB, now unencumbered by VW, may well throw their hat in the ring.
Heineken has launched new global ‘best of’ its video Dropped via Wieden + Kennedy Amsterdam.
Scotch brand Johnnie Walker has launched a new global Keep Walking integrated campaign fronted by its latest From the Future spot via BBH London.
DDB and Sky TV have launched an offbeat new brand TVC on TV and cinema.
Rotorua’s new television commercial campaign – created by downtown Auckland agency mediaR – goes to air tonight. It aims to challenge people’s perception of the city and to encourage Kiwis to rediscover the region’s hidden gems.
The judges (Y&R’s Josh Moore, Special Group’s Rob Jack & Tony Bradbourne, and Whybin\TBWA’s Lisa Fedyszyn) said the campaign was “a great way to disorient the listener to highlight the danger”.
NEW YORK, New York – For the first time in the history of Interbrand’s Best Global Brands report, there is a new #1 brand: Apple.
“I love writing books and managed by the wonders of the internet to find myself a book deal,” he says. “So I’m going to take a year’s break from this crazy agency life.”
DDB has created a heart-wrenching 1min 40sec TVC for Paw Justice – the organisation set up to oppose testing party pills on dogs.
DraftFCB has been named as a finalist in the Medium-Large Workplace (150-399 employees) category for the Kenexa 2013 New Zealand Best Workplaces Survey.
The winners will be announced on Thursday 31 October. Kenexa, an IBM company, is a global provider of business solutions for human resources.
Around 200 publishers and journalists attended the new-look Magazine Awards last night at Q Theatre. In line with the new awards criteria there were no Supreme awards this year – instead the MPA awarded three Magazines of the Year – Idealog, NZ Rugby World and NZ Life & Leisure.
Colenso BBDO and BNZ deployed 3D facial imaging technology to produce their new EmotionScan campaign, which aims to allow Kiwis to find out how they really feel about money.
Last week’s Newspaper Ad of the Year Awards not only featured creative ads – they also starred a very creative introductory video from News Works’ agency, Special Group.
A lot of water has flowed under the bridge since the original Cadbury Roses ad, but who can forget that jingle? DDB has launched a fresh take on the classic ad giving Roses a modern twist while keeping the simple message: Roses make the perfect Kiwi thank-you gift.