YAHOO!XTRA HAS LAUNCHED ROUND two of its quarterly Digital Strategy Awards.
Entries close Friday 13 August, and will be assessed by a panel of three, including regular judges Yahoo!Xtra gm Laura Maxwell-Hansen and Mohawk Medias Helen Baxter. A third judge will be confirmed later.
The four quarterly winners will compete for the overall Y!X DSA annual prize of $10,000 worth of advertising on Y!X plus automatic entry to the Best Use of Digital category at the 2011 CAANZ Media Awards.
The first of the annual winners will be announced in February. MEC (Mediaedge:cia) won round one for its Caltex with Techron campaign. More at
nz.advertising.yahoo.com/awards.
