Admedia Magazine

Strategic dream team to lead the 2012 Effie Awards

chrisg — Thu, 23 Feb 2012 02:32:03 +0000

Media release
23 February 2012

CAANZ has appointed strategy experts David Thomason, Planning Director at DraftFCB and Lew Bentley, Principal at Headlight, as the Chair and Convenor of Judges respectively for the 2012 Effie Awards.

AoY – how to get there

chrisg — Wed, 22 Feb 2012 22:12:25 +0000

A new venue on the Britomart fringe has been unveiled for the 2012 AdMedia Fairfax Agency of the Year (in association with CAANZ). The Imperial Lane bar & restaurant (www.everybodys.co.nz) is a lovely eaterie at 7 Fort Lane, part of a three-storey complex built in a disused cinema – the Roxy – so ancient that [...]

Full house for tonite’s FIHP summer party

chrisg — Wed, 22 Feb 2012 22:10:52 +0000

The booked-out sign’s gone up for tonight’s APN Outdoor Friends In High Places summer party at Mantells on the Water. “The party is actually over capacity right now,” said APNO spokesperson Linda Moussa. “The response to this one has been huge – it’s drawn the most RSVPs to date.” Capacity at Mantells is 450. The [...]

New $$ for Droga5

chrisg — Wed, 22 Feb 2012 22:05:15 +0000

The Droga5 agency network (Sydney, New York, Auckland) has unveiled a strategic investment from a group led by American entrepreneur and private equity investor Henry Silverman, and including Clear Channel ceo (and MTV founder) Bob Pittman and others. The news was released by Mediacom NZ yesterday (but just what is Mediacom’s relationship with Droga5 [...]

Urbis Designday returns

chrisg — Wed, 22 Feb 2012 22:00:39 +0000

Premier Auckland design event Urbis Designday returns for a 7th year on Saturday 24 March. Essentially it’s chauffeured tour of top Auckland design establishments and showrooms, with an endless flow of taxis guaranteeing tourists’ flexibility. This year, 50 creatives (from the worlds of fashion, art, architecture, interiors, landscape, spatial and graphic design) team up with [...]

Yukfoo’s work for Perth

chrisg — Wed, 22 Feb 2012 22:00:21 +0000

Lovely stop-motion animation combined with a catchy pop guitar melody marks Yukfoo’s new work for Gatecrasher Advertising Perth as something special. Making Shapes features a close-up of kids walking in sturdy school shoes before the camera zooms up and away, and the kids become animated coloured dots on the screen. The client is Betts Kids Australia shoe [...]

Whybin\TBWA Gets A Bird In The Hand

chrisg — Wed, 22 Feb 2012 22:00:09 +0000

Media Release

David Walden, CEO of the Whybin\TBWA Group, today announced the key appointment of highly regarded strategist and planner, Simon Bird, to head the planning function within the agency.

InMobi launches in NZ

chrisg — Wed, 22 Feb 2012 21:55:45 +0000

InMobi, billed as the world’s largest independent mobile ad network, has launched in NZ. “The NZ mobile advertising market is poised to boom with ad impressions on smartphones increasing 285% in the past year,” says the company’s new head of sales, Mark Copplestone (see Arrivals & Departures). “The move into NZ is off the back [...]

InMobi taps Mark Copplestone

chrisg — Wed, 22 Feb 2012 21:50:22 +0000

InMobi, the global mobile ad network that’s just landed in Auckland, has appointed Mark Copplestone (ex Groupon, TVNZ gm digital sales, Optimedia managing partner) as head of sales. Contact him at mark.copplestone@inmobi.com. (See also InMobi story, above.)

Morton Coutts loosens up

chrisg — Wed, 22 Feb 2012 21:45:31 +0000

Colenso has taken its DB Export Dry Morton Coutts campaign to a new level, adding humour to the mix in The Great Wine Depression – the looks on the faces of the male ‘wine-lovers’ alone is worth the price of admission. The two new TVCs (a 60 and a 30) debuted on the networks on [...]